Dance Advertising

**Lee Bartholomew** · 3rd-April-2008, 06:14 PM

Anyone seen any good newpaper adverts / flyers etc for dancing?

I have just put one in the local Friday ad which reads ....

Quote:

DANCE LIKE a Chimp with a broken leg? Mates point and laugh at you in nightclubs? Video of you dancing at a family party ended up on You've been framed? An Introduction to Smooth Jive class might be the answer. Learn to partner dance in a modern way(no sequins need). Funky Fresh music ......location and stuff.... No need to book a place or to bring a partner. A great social night out and a brilliant way to get fit visit ..........

**Double Trouble** · 3rd-April-2008, 06:54 PM

I think your ad makes it sound like you only want to attract misfits and clumsy 'dad dancers'.

It might put people off who can dance, but want to try something new.

**Lee Bartholomew** · 3rd-April-2008, 06:59 PM

Quote:

Originally Posted by Double Trouble

I think your ad makes it sound like you only want to attract misfits and clumsy 'dad dancers'.

It might put people off who can dance, but want to try something new.

I have put other ad's in too.

bigdjiver · 3rd-April-2008, 07:21 PM

Quote:

Originally Posted by Lee Bartholomew

I have put other ad's in too.

Wanted: Good copywriter?

bigdjiver · 4th-April-2008, 12:40 AM

Could anybody pick out your ad from the page from the other side of the room?

My advertising advisor told me to base my advertising on the layout of the front pages of newspapers. Newspapers had been competing against each
on news stands for hundreds of years. They knew how to sell themselves.

Brand name and logo prominent.Consistent layout. People should be able to identify your ads from a distance or quick glance.
Brief punchy headline and a big picture. Show the product.
Only around 1 in 6 will read more than the headline. It must grab your target audience. If your headline works you do not need anything else.
If you do not need anything else you can write your headline bigger. The further away you can read your headline from the better.

Tell them when, where and how much, and your website.

**Lee Bartholomew** · 4th-April-2008, 07:55 AM

Advertising is very expensive though so you have to do what you can within a budget. Even the Radio wants £190 + vat to mention it once a day in their whats on listings for a week.

3rd-April-2008, 06:54 PM	#2 (permalink)
Double Trouble Senior Member Join Date: Apr 2006 Location: Waltham Abbey Posts: 3,909 Rep Power: 2 Reputation Total: 874	Re: Dance Advertising I think your ad makes it sound like you only want to attract misfits and clumsy 'dad dancers'. It might put people off who can dance, but want to try something new. __________________ INDEPENDENT DAY TIME TELEVISION CRITIC AND PIE TASTER

4th-April-2008, 12:40 AM	#5 (permalink)
bigdjiver Registered User Join Date: Mar 2003 Location: bedford Posts: 3,707 Rep Power: 3 Reputation Total: 743	Re: Dance Advertising Could anybody pick out your ad from the page from the other side of the room? My advertising advisor told me to base my advertising on the layout of the front pages of newspapers. Newspapers had been competing against each on news stands for hundreds of years. They knew how to sell themselves. Brand name and logo prominent.Consistent layout. People should be able to identify your ads from a distance or quick glance. Brief punchy headline and a big picture. Show the product. Only around 1 in 6 will read more than the headline. It must grab your target audience. If your headline works you do not need anything else. If you do not need anything else you can write your headline bigger. The further away you can read your headline from the better. Tell them when, where and how much, and your website.

4th-April-2008, 07:55 AM	#6 (permalink)
Lee Bartholomew Senior Member Join Date: Nov 2006 Location: Smooth Hastings (not the bouncy part) Posts: 3,382 Rep Power: 1 Reputation Total: 428	Re: Dance Advertising Advertising is very expensive though so you have to do what you can within a budget. Even the Radio wants £190 + vat to mention it once a day in their whats on listings for a week.

Thread Tools
Show Printable Version Email this Page
Display Modes
Linear Mode Switch to Hybrid Mode Switch to Threaded Mode

Similar Threads
Thread	Thread Starter	Forum	Replies	Last Post
Who to dance with? :confused:	NZ Monkey	Let's talk about dance	37	26th-March-2008 04:47 PM
Why is the most popular dance so unknown	Lee Bartholomew	The Land of a 1000 dances	22	19th-March-2008 07:36 PM
Dance Accidents	Minnie M	Let's talk about dance	45	18th-November-2007 09:10 PM
Places to Dance in Australia	Sheppy	Social events	4	16th-November-2007 05:43 PM

Support the forum, remove Adverts and upgrade your Forum experience Become a Silver Member Sponsored Links
Ceroc Scotland Forum Advertisement